Your promotional tools: tracked links, vouchers, banners and product feeds
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Your promotional tools are the assets your affiliates use to promote you: tracked links, vouchers, banners and product feeds. Every click or sale they generate is credited to the partner who brought it.
Where to find your promotional tools
In the sidebar, click Programs, then your program’s name. Expand Medias: this is where you find Ads, Products Feeds and Vouchers. Tracked links are created separately, from Create a link in the Tools section of the sidebar.
Your affiliates find these tools in their own account, organized the same way.
The four tools to prepare
Prepare them before you write to your first publishers. If your program is listed, the publishers Match AI recommends it to already see your ads that are open to everyone, in the Advertising assets tab of its page.
Which tool for which publisher
Each type of publisher has its go-to formats: start with the ones your first partners will ask for.
| PUBLISHER TYPE | Tracked links | Vouchers | Ads | Product feeds |
|---|---|---|---|---|
| Content creator | essential | essential | rarely | rarely |
| Blog or media | essential | useful | useful | useful |
| Voucher site | essential | essential | useful | rarely |
| Cashback site | essential | useful | useful | rarely |
| Comparison site | useful | rarely | rarely | essential |
| Email marketing | useful | useful | essential | rarely |
To get to know each profile better, read The different affiliate types.
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- Product feeds: what they are for and what your file must contain
- Match AI: find the best partners for your brand
Frequently asked questions
Your partners see in their account the items meant for everyone or targeted at them, and each partner only sees their own vouchers. An ad outside its dates still appears with its status, Planified or Inactive, but its content is hidden.
Affilae accepts JPEG, PNG or GIF images up to 3 MB. We recommend 300 x 250 first, then 728 x 90, 300 x 600 and a mobile size such as 320 x 50.
No. A product feed is mostly useful if you sell a catalog, especially for comparison sites. Without one, your affiliates promote you with tracked links, vouchers and ads.
For an ad, check Notify partners by email? when you create it. For a product feed, check Send notification to concerned partners. For a voucher or a broader announcement, click New message in Messaging: one message can go to all the partners you choose.
Yes. If the code is within its validity period, the sale goes to the partner who holds it, even without a click. Your conversion tag must send the code used: the voucher guide explains how.