Postback – Tracking Publisher

Postback – Publisher 

What is postback on Affilae?

Postback enables Affilae to automatically send conversion data to publishers. Each time a conversion is achieved, Affilae sends this information to the URL provided by the publisher via a GET request, enabling the publisher to monitor the performance of its campaigns in real time.

Why use Postback?

• Data synchronisation between Affilae and publisher systems
• Real-time performance monitoring for publishers
• Automation of the reporting process

How do I configure Postback on Affilae?

Add URL

You need to go to the configuration, and go to the Postback URL :

Configuring postback in Affilae

In your Affilae interface, go to the Postback parameters section to configure the URL.

Enter the URL and configure the parameters

Paste the URL.

Example: https://s.affilae.dev4.kaizen-developments.com/api/server_to_server_events/track/?aff_sid1={{conversion.external_identifier}}&event={{event}}&payout={{conversion.click.commission}}&campaign={{campaign}}

Fill in automatically detected fields

After pasting the URL, Affilae automatically detects the variable parameters (between braces) and generates the corresponding fields:

• The parameters detected appear in the left-hand column (e.g. ‘aff_sid1’, ‘event’, ‘payout’, ‘campaign’).
• For each parameter, you can define what information Affilae should send you:
  • Select a dynamic value from the right-hand drop-down menu (e.g. ‘External ID’, ‘Commission amount’).
  • Don’t select anything if you want a static value as defined in the URL.