The positive legal context of the Influence Law has allowed us to change the mindset of some influencers who were reluctant to disclose affiliate links and/or compensation.
Affiliate marketing is now embedded in the habits of influencers, and there is definitely no shame in doing affiliate marketing! It even reassures content creators, as using tracked links allows them to monitor their performance in real-time and ensure regular compensation.
The support from Affilae has been excellent, both from Zoé, our business development manager, and from the support team, which has shown great responsiveness with the successive installations of WooCommerce and Shopify!
The Affilae advantage? The dashboard and reporting tools, which allow us to access our key KPIs, including the ROI of our influence partnerships.
